Computational Media Innovation Centre (VUW)
Designgroup Stapleton Elliott were commissioned to provide Victoria University of Wellington with an interior fitout for their new Computational Media Innovation Centre (CMIC) in late 2018. The fitout on Taranaki Street, Wellington, functions as an incubator for digital-design start-ups and as a venue for postgraduate Computer Graphics students to explore and develop their research.
The design for the CMIC interior draws heavily on of the global direction of Computational Graphics. Influenced by Anime, Virtual Reality and Digital Code, the design mimics the futuristic, sometimes outer-worldly concepts of these disciplines.
A strong visual presence of guiding lines through the interior mirrors the movement visitors travel through the space. Beginning in the lobby, the lines guide people through the studios, modelling rooms, meeting and teaching areas and into the shared kitchenette/social hub.
The colours used throughout this project were intended to carry through the theme of innovation in a digital environment. A base black and white was used to layer statement colours upon. Pops of blue and purple complement and offer opportunities to explore a tangible experience of the digital in physical form.
The communal space is where the design has truly allowed for digital play. Purple has long been recognised to represent creativity and ambition, and the purple walls complement the drives of CMIC students, as well as communicating a futuristic vision.